Your website
Often, your website is the first contact potential customers have with you. So it's important that it look professional, be consistent with your other marketing materials, and encourage prospects to take the next step and contact you (or make a purchase immediately!).
What's important?
The structure and navigation of your website are crucial. If people cannot easily find what they want, they will leave. From the outset, it's important to analyze what information you will provide, and determine the best way to present it.
I am experienced in performing this analysis, and also in copywriting. I like to spend the time to make sure I understand your offerings, so that I can write your website content to accurately reflect you and your business.
I am happy to manage your whole website project, or simply write copy, as you prefer.
Project management
If you choose to have me manage your entire project, I will source and brief graphic designers, multimedia producers and programmers as required to build the site you need. I have a wide range of professional connections, and take pride in identifying the right resources for each job. Alternatively, I am happy to work with people of your choosing if you have in-house resources or existing relationships.
The extras that can really help
If you wish, I am also happy to advise on:
- Domain name registration
- Domain and website hosting
- Search engine optimization to ensure your site appears high up in search results on Google and others
- Options for ongoing website maintenance
- Related marketing initiatives
See some examples
|